Webb Soypher McGrath Brand Design for Family Law Firm

WSM Law came to us looking for a fresh logo that felt modern, professional, and true to who they are as a firm. They wanted something clean and clear—something that would instantly communicate that they’re a law firm, but without relying on the usual legal symbols like gavels or scales. A typography-based design was the top priority, with a focus on making “WSM” stand out while keeping “Law” easy to read. The overall vibe they were going for was sleek, timeless, and trustworthy, with just the right balance of modern and traditional. They also wanted the logo to work well across everything from their website to printed materials, ideally tying in with their existing brand colors. In short, they were after a logo that felt polished, professional, and perfectly aligned with where their firm is headed.


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